New York Designer Alexander Wang has been encorporating embroidered statements into his most recent denim collection so for one weekend only, Hawthorne & Heaney has been providing the embroidery so customers can have their items personalised in the flagship. This took place last month where the Hawthorne & Heaney team rocked up to Alexander Wang’s London flagship with our machine.
All the pieces from the collection had quite provocative slogans encorportaed into them, so customers had a choice of some that had already been featured in the collection, or to modify to their own taste. The below images are from the collection from Alexander Wang Instagram:
The event was also running in the flagship in New York too, see more details from the high snobiety website…
London’s historic deparment store, Harrods was hosting a day for Stella McCartney’s ‘Stella World’ last week. Hawthorne and Heaney were invited to take part in the event by offering free personalised monograms onto the range of lingerie.
The eagle eyed among you will have already guessed from our social media that the Hawthorne & Heaney family is out in London again at the moment, this time for H&M in their flagship store on Oxford Circus. They are celebrating the start of summer with a bang, so in line with the launch of their new summer lines of beachwear and swimwear, Hawthorne & Heaney are monogramming anything from the collection in store. 
